Simpsons Premium Puppy Chicken & Brown Rice Dry Dog Food, 2kg, 12kg

Simpsons Premium Puppy Chicken & Brown Rice | Complete Dry Puppy Food for All Breeds

Simpsons Premium has been crafting high-quality dog food in the UK for over two decades, and this Puppy Chicken & Brown Rice recipe is their trusted foundation formula for growing dogs. Suitable from the early weaning stage right through to adulthood for all breeds, it's built around 34% dried chicken as the primary protein source, boosted by 9% chicken fat for energy density and palatability, and supported by brown rice, oats, and maize as digestible, slow-release carbohydrates. Rich in chicken flavour and highly palatable, it contains all the vitamins and minerals necessary for healthy puppy development — including elevated protein (30%) and fat (18%) levels to fuel the rapid growth demands of puppyhood.

Key Benefits

• High chicken content (min 34% dried chicken + 9% chicken fat) — a rich, highly palatable protein source that supports healthy muscle development in growing puppies
• Elevated protein (30%) and fat (18%) — higher levels than the adult formula to fuel rapid growth and energy demands of puppyhood
• Suitable from weaning to adulthood — a single formula that supports all breeds from their earliest weeks through to full maturity
• Brown rice, oats & maize — a blend of digestible, slow-release carbohydrates providing sustained energy for active puppies
• Omega 3 (1.10%) and Omega 6 (3.01%) — supports healthy skin, coat development, and cognitive function in growing puppies
• L-Carnitine — supports healthy fat metabolism and lean muscle development
• Joint support complex — Glucosamine, Chondroitin, and MSM included to support healthy joint development from an early age
• Prebiotic support — MOS and FOS promote a healthy gut microbiome and aid digestion
• Cranberries — natural antioxidant support for urinary tract health
• Complete and balanced — all vitamins and minerals required for growing puppies included in every bowl

At a Glance

Full Composition

Dried Chicken (min 34%), Brown Rice (min 26%), Chicken Fat (9%), Oats, Maize, Dried Egg, Beet Pulp, Potato Protein, Chicken Gravy (3%), Brewers Yeast, Salmon Oil, Minerals, Linseeds, Vitamins, Yucca Extract, Cranberries, Mannanoligosaccharides (MOS), Fructooligosaccharides (FOS), Nucleotides, L-Carnitine, Glucosamine, MSM, Chondroitin.

Nutritional Information (per 100g)

🐾 Kimi's Expert Verdict

Simpsons Premium Puppy Chicken & Brown Rice is a dependable, well-rounded puppy food that earns its place as a go-to recommendation for owners who want quality nutrition without the complexity of grain-free feeding. The 34% dried chicken base, amplified by 9% chicken fat, delivers a caloric density and palatability that growing puppies genuinely thrive on — and the 30% protein level provides the amino acid foundation needed for healthy muscle and tissue development. Brown rice, oats, and maize offer a digestible, energy-sustaining carbohydrate blend that suits the high activity levels of puppies across all breeds and sizes. The inclusion of L-Carnitine alongside the standard joint support complex (Glucosamine, Chondroitin, MSM) and prebiotic stack (MOS, FOS) shows a level of nutritional thinking that goes beyond the basics. Suitable from weaning right through to adulthood, this is a formula that grows with your puppy and removes the need for multiple food transitions. A reliable, high-quality choice from a trusted British brand. Highly recommended.